Results leaders stake their name on
3,500+ organizations. 2.2 million leaders trained. 85% Fortune 500 clients. Every result on this page comes from a named source, the executives who booked the work and the leaders whose teams changed because of it. No anonymous quotes. No composite outcomes.
The proof covers both sides of what Afterburner℠ does: keynotes and team-building experiences that move a room, and Flawless Leadership℠ programs that change how a team executes long after everyone goes home.
20-minute call, no slides.
How the proof gets made
These results are not luck, and not a good speaker on a good day. They come from a system.
Afterburner runs every engagement the way a flight crew runs a mission: clear objective, execution, then a debrief that turns what happened into what changes next. The framework is FLEX℠, the same discipline we teach and run ourselves.
See the full Flawless Leadership system
This is why the outcomes below repeat across very different rooms: a boardroom, an event stage, a leadership team mid-transformation. Same method. Measured results. Named sources.
Christian “Boo” Boucousis flew over 1,000 missions as a Royal Australian Air Force F/A-18 pilot. He’s the CEO of Afterburner, the author of Flawless Leadership, and the person who runs the same debrief discipline every team below learned.
The system isn’t borrowed. It’s lived.
In their words
Scale fits in a stat box. What the room felt like does not, so here are clients saying it in their own words.
“I’ve had fun today. Very engaging. It was an honor to work with the men and women who have fought for this country at a very high level, and some great takeaways today.”
Kerry Williams, Former Account Manager, Novo Nordisk
“Afterburner is a very good team. We enjoyed working with them. It was a great session we had. We definitely recommend them.”
Ramachandran Venugopal, Senior Director of Data Engineering, Vonage
What changed, in their words
Find the proof that matches your role. Every result below is grouped by the job you came here to do.
A room that stays leaned in
The risk is a flat room and a forgettable day. This is what planners say after.
“Now we really have a problem. What are we going to do at our conference next year? You guys have set the bar too high!”
Across a room of 500:
“We’ve never had a presenter and program where every single team-mate up to the CEO was so engaged.”
The result you signed off on
The real risk isn’t the budget. It’s no change to the business. This is what executives measured.
“It felt like we were benefiting from the expertise and methodology that only a Fortune 500 company would receive. It was gratifying to see that everything that we said we were going to do, we did, and ultimately the mission was accomplished.”
122% of revised revenue goal, hit in a single quarter. DSI pivoted using the system in under 60 days during the pandemic.
And a board chair on the business outcome:
“Afterburner came in, set the team on fire then helped us build our GTM strategy for the year. I was so impressed, I joined their advisory board!”
A booking your client thanks you for
Your name is on the recommendation. The safe bet is the one that gets asked back.
“Best event we’ve ever had, which is why we had Afterburner come back again this year for our second annual conference.”
Four engagements in:
“This is the 4th time that I’ve actually worked with the Afterburner group. Each time they far exceed my expectations.”
Skills your teams keep using
A good day fades. A capability sticks. This is what learning leaders bring back to the team.
“Thoroughly enjoyed the presentation and the exercise. The exercise made me appreciate that I need to really know my role and continuously strive to improve.”
And the habit they came to fix:
“Think we do a pretty good job of planning, briefing, executing. Right? But we don’t finish the loop of going back. You know how to plan. You know how you execute. However, the debrief can really get lost.”
Execution that actually sticks
Execution is where strategy lives or dies. This is what operators report once the system is running.
“It’ll allow us to get ahead of obstacles instead of dealing with obstacles on the back end, and it’ll save money.”
And an operator who put the framework to work:
“It was a great experience. By adopting Afterburner’s structured Flawless Execution (FLEX) processes, we can strengthen our output and achieve more consistent results moving forward. There are definitely some models we can adopt, like the ORCA framework, to help us plan and execute more effectively. Having an overarching framework provides a solid point of reference for the fundamentals we should be following in business: planning and briefing before executing and then recapping afterward.”
The proof that made them come back
Keynotes get forgotten by Monday. Offsites end as a good photo and a quiet slide back to old habits. When you sign off on a speaker or a team-building day, the budget is the small risk. The real risk is a room that nods, claps, and changes nothing.
That’s the bet every buyer makes. The only thing worth trusting is what actually changed, after the room cleared.
85% of Afterburner clients come back. Not because it was a good day. Because something changed. The proof below is why.
Named leaders. Real teams. Measured outcomes.
Measured outcomes. Named clients. Start to finish.
A startup that out-executed its market
Advanced Care Pediatrics set one clear destination and a daily plan, execute, and debrief rhythm. The result: 40% market share and seven straight years as the fastest-growing home healthcare provider in Georgia.
“ACP would not be where we are today if it was not for the Afterburner Flawless Execution framework, which has focused our expanding organization on a clear vision and instilled a disciplined approach to executing on that vision.”
A roster that learned to debrief, and won
The New York Giants adopted Afterburner’s nameless-rankless debrief in the 2011 season. They won four straight sudden-death playoff games and Super Bowl XLVI. By 2015, eleven NFL teams that led their conferences had adopted the same practice.
A division that reversed a revenue slide
VMware’s $1B End User Computing division was scattered across 25 conflicting priorities after the AirWatch acquisition. Afterburner helped cut that to three. The division then posted 20% quarter-over-quarter growth for 12 straight quarters.
A sales team that beat a pandemic shortfall
Facing a collapsed pipeline, Sage Intacct’s channel sales division used the system to align three regional teams. Within 60 days it reversed the projected shortfall and hit 100% of its sales quota for the half.
More proof, across industries
- Financial services$1.2B in technology run cost eliminated, Commonwealth Bank reduced from $3.6B to $2.4B.
- Retail700% revenue growth in two and a half years, Beer Cartel went from $1.5M to $9M.
- Technology117% of a $300M revenue plan, the VMware and IBM alliance hit it within three months.
Methodology stories, keynote proof, and team-building results, all in one place.
Put the proof to work
One conversation is enough to see if we are a fit for your team.
20-minute call, no slides.
Frequently asked questions
What Fortune 500 companies hire Afterburner to speak at events?
Afterburner has worked with companies including Google, Nike, and IBM, and 85% of its clients are Fortune 500. Across 30 years and 3,500+ organizations, the client list spans technology, finance, healthcare, retail, and professional sports.
Can Afterburner speakers hold a large conference crowd?
Yes. Afterburner has delivered keynotes and team-building sessions for clients like Nike and Novo Nordisk, with audiences staying engaged from new hires to the C-suite. The team has worked with 3,500+ organizations over 30 years.
What measurable business results have Afterburner clients seen?
Clients report hard outcomes. Document Strategies hit 122% of its revised revenue goal in one quarter, Specsavers turned a five-year sales decline into a 13.5% increase in four months, and Woolworths measured over 1,000% ROI on its IT transition.
Does Afterburner training actually change how teams execute?
Yes. The New York Giants adopted Afterburner’s nameless-rankless debrief and won Super Bowl XLVI, and Fannie Mae cut weekly executive program meetings from four hours to 15 minutes. The change shows up in behavior, not just energy.
Do companies book Afterburner speakers more than once?
Yes. Afterburner holds an 85% client rebook rate. Clients like Google have returned for repeat annual events, which is the clearest signal a session delivered: the people who saw it firsthand chose to do it again.
Does Afterburner run sessions virtually as well as in person?
Yes. Afterburner delivers both. Specsavers ran Deep Performance virtual workshops across 480 stores, and global teams like VMware combine in-person workshops with virtual coaching. The format flexes to the team; the debrief discipline stays the same.
Can one Afterburner session build skills a team keeps using?
Yes. Afterburner teaches a repeatable system, not a one-off talk, so teams keep applying it after the event. Learning leaders at clients like UCB and Wakefern describe taking the planning and debrief habits straight back into daily work.
What industries has Afterburner worked with over 30 years?
Afterburner has delivered results across technology (VMware), healthcare (Advanced Care Pediatrics), financial services (Fannie Mae), retail (Specsavers), and professional sports (the New York Giants). In that time it has trained 2.2 million leaders on 6 continents.
How do teams use the Afterburner system day to day?
Teams run a simple loop: set a clear objective, brief it, execute, then debrief what happened. Operators say it helps them spot problems early instead of cleaning them up later, which saves time and money.
What is a nameless-rankless debrief and does it work?
It is a review where titles are set aside so anyone can name what went wrong without blame. It works: the New York Giants used it to win Super Bowl XLVI, and by 2015 eleven NFL teams that led their conferences had adopted the practice.